Do you fancy earning between £40 – £350 just for giving your opinion?
With market research, you can!
Market research involves sharing your thoughts on a particular topic.
There are different types of research you can participate in. These include focus groups, surveys, mystery shopping tasks, and one to one interviews.
The majority of research studies take place in and around major cities within the UK. However, due to COVID, most studies are now taking place on the phone or online through platforms such as Zoom, and Google Meetings.
With the average market research task lasting between 60 – 90 minutes, this is a great way to earn a decent chunk of change for a small amount of your time.
You can make £100’s a year for sharing your thoughts on topics such as your latest grocery shop, your favourite car, or even your favourite foods!
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Why are businesses so interested in hearing what you have to say?…
Because your opinion matters!
Companies find your opinion invaluable when it comes to understanding the trends and buying behaviours of consumers. Your opinion helps to shape the future of products and services and helps companies to improve their brand.
If you still have unanswered questions about market research, take a look at the Frequently Asked Questions (FAQ) at the end of this article. If you have a question/s that is not in the FAQ section then please leave your question in the comments section and I’ll be happy to answer. 🙂
Where can you find market research opportunities?
1. Bunnyfield
Types of Research they offer:
- Usability testing
- Card sorting
- Focus groups
- Interviews
Average pay per project: £50 an hour
2. People for Research
Types of Research they offer:
- Discussions
- Website testing
- App testing
- Game testing
- Device testing
Average pay per project: £40 an hour.
3. Rocket Research
Types of Research they offer:
- Telephone interviews
- Interviews
- Assisted shopping trips
Average pay per project: £50 – £100
4. Market Research 4 U
Types of Research they offer:
- One to one interviews
- Telephone interviews
- Hall tests
- Web surveys
- Online projects
- Group discussions
Average pay per project: £50 – £150
5. Saros Research
Types of Research they offer:
- Focus groups
- Online communities
Average pay per project: £40 – £100
6. Focus 4 People
Types of Research they offer:
- One to one interviews
- Focus groups
Average pay per project: up to £150
7. QMR Recruitment
Types of Research they offer:
- Workshops
- Product testing
- Focus groups
- Diary Studies
Average pay per project: £45 or more
8. iPoint Research
Types of Research they offer:
• Focus groups
• One to one interviews
• Telephone interviews
• Research studies
• Product tests and product placements
Average pay per project: £20 – £150
9. Research Helper
Types of Research they offer:
- One to one interviews
- Group discussions
Average pay per project: £40
10. Focus Force
Types of Research they offer:
- Focus groups
- Interviews
- Online surveys
Average pay per project: £40 – £200
11. Angelfish Opinions
This agency usually offers incentives in the form of e-Gift cards.
Types of Research they offer:
- Focus groups
- In-home interviews
- Online communities
- Experience testing
- Accompanied shops
Average pay per project: £30 – £200 e-Gift card.
12. Talking Point Research
Types of Research they offer:
- One-one interviews
- Group discussions
Average pay per project: £40 – £50
13. Research Opinions
Types of Research they offer:
- Focus groups
- Online studies
- One to one interviews
Average pay per project: £20 – £200
14. Trend Market Research
Types of Research they offer:
- Focus groups
- Telephone interviews
- Online surveys
Average pay per project: £40 – £200
15. Fresh Thinkers Market Research
Types of Research they offer:
- Telephone interviews
- Focus groups
- Workshops
- Online surveys
- Face to face interviews
Average pay per project: £40 – £100
16. Take Part in Research
Types of Research they offer:
- Focus groups
- Usability studies
- Online studies
- One to one interviews
Average pay per project: £40 – £250.
17. Research-i
Types of Research they offer:
- Face to face and remote interviews
- Game testing
- Online communities
- Telephone interviews
- And much more!
Average pay per project: £40 – £100.
18. Vision One
Types of Research they offer:
- Online groups
- Focus groups
Average pay per project: £40 -£100
19. Paid Focus Group
Types of Research they offer:
- Online surveys
- Focus groups
Average pay per project: £10 – £350
FAQ
How can I get started?
Once you sign up with a market research agency you will start receiving emails informing you of the latest opportunities within your area. If you feel as though you match the project criteria then you can apply.
If you are selected to take part in the research, you will receive a phone call or an email informing you that you have been chosen.
Do I have to declare the money I earn from market research?
Do I have to pay to take part?
No, a reputable company will never ask you to pay to take part in market research.
Can I apply if I work in marketing?
Unfortunately, some projects restrict people working in certain fields such as marketing, journalism and advertising. You’ll need to check the criteria of each individual project before applying.
How often can I take part in market research?
Some agencies restrict the number of times you can participate in research to once every six months. Although this is not always the case, in order to get the most from market research I recommend applying for the higher paid research opportunities and also signing up to different agencies.
Are my details sold or shared with third parties?
Reputable companies will never share or sell your personal data without your consent. If in doubt about a company’s reputability then you can check to see if the company is a member of the Market Research Society.
I applied to take part in a project but didn’t hear back, why?
At times you may not match what the recruiters are looking for. But don’t be disheartened, there will be plenty of other research opportunities that you can take part in. Also, try to apply for opportunities as soon as they hit your inbox to maximise your chances of being selected.
Conclusion
Market research is a great side hustle that will allow you to earn some extra cash in your spare time. Remember to not feel disheartened if you don’t get chosen for the project you have applied for. There will be plenty of other opportunities for you to take part.
I’d love to hear about your market research experience. Let me know in the comments how you get on! 🙂
